A Quick Overview of Digitalization in Bangladesh

Bengali translation services can be a game changer for your business growth in Bangladesh. Bangladesh’s economy has been growing rapidly and is considered one of the fastest-growing economies globally. In the past decade, it has grown at an average rate of 6.8% per year. By 2035, it is expected to climb from the 41st to the 25th position among the world’s economies. The country’s focus on digitalization has played a significant role in its growth. Mobile subscriptions have increased from 86 million in 2016 to 178 million presently. According to a report, mobile technologies and services contribute more than 5% to Bangladesh’s GDP, both directly and indirectly.

Digitalization Vision in Bangladesh 

In 2009, the Digital Bangladesh vision was introduced to transform the country into a digital economy by 2021. This vision was initially mentioned in the election manifesto of the Awami League (AL) in 2008. After the government was formed in 2009, it became a top-priority policy agenda. The vision emphasized expanding and diversifying the use of ICTs (Information and Communication Technology) to establish a transparent, responsive, and accountable government. It also focused on developing skilled human resources, promoting social equity, and ensuring cost-effective delivery of citizen services through public-private partnerships. Moreover, it supported the national goal of becoming a middle-income and joining the ranks of developed countries by 2041. 

Interestingly, the worth of the e-Commerce market in this country is around US$ 3.5 billion. It is growing at the rate of 50% each year. Therefore, it provides ample opportunities for people in e-Commerce. So, if you are into the IT business and want to tap into the Bangladesh IT market, then to understand the government initiatives, you must take assistance from Bengali translation services. The government initiatives can be well understood in the native language of the country. 

Digitalization Strategy 

The idea of a digital operator has changed businesses and improved many people’s lives in this country. There are two main aspects to consider when it comes to the evolution of a digital operator. The first is the services and content provided to customers. The second is the development of networks, ecosystems, and field operations. Excelling in both areas is important.

Moreover, a successful content approach in this market is related to the provision of mobile broadband connectivity with access to the same content you might see anywhere else in the world on different apps and websites. They are developed specifically for the local market. Citizens of Bangladesh can take leverage from global content on the website if they go for website translation services. 

Use of Digitalization in  Different Sectors 

Let’s dive into different sectors in Bangladesh that are taking leverage from digitalization.  

• One of the successful apps in Bangladesh is Toffee. It is a streaming service that has been the top entertainment app on Google Play for two years. Toffee allows people from all over the country to create and monetize their content. Moreover, it helps them to gain fame and recognition. If you want to release apps in the Bangladesh market then Bengali translation services can make it resonate with the local market.
• A few of the successful apps in Bangladesh are the ride-sharing platform Pathao, the grocery and delivery internet platform ChalDal, and bKash, a mobile financial service provider.
• Financial services are a promising area for mobile operators, especially in emerging markets. In Bangladesh, mobile banking is often the only way for many people to access financial services. However, some regulatory barriers need to be addressed to reach the unbanked population.
• Apart from entertainment and financial services, subscribers in Bangladesh also have access to digital health services. This can include apps that provide online healthcare services such as consultations or medicine planning.
• Gaming is another important category. The best games are the ones that you can download for free, play without hidden costs, and don’t need streaming. It’s even better if you provide games to the people in their native language. 

Going for Strong Network Strategy

Having a reliable network is crucial for delivering great content. In Bangladesh, 4G coverage is widespread. It is reaching about 95% of the population. However, smartphone usage is only around 50%, as reported by GSMA. Mobile operators face important strategic decisions to ensure future growth. One approach suggests focusing on achieving widespread coverage across the country, while another, more economically feasible option, is to prioritize super-fast and guaranteed coverage in densely populated areas.

The penetration of mobile devices, especially smartphones, is expected to continue increasing in Bangladesh. Currently, young people in urban areas are the early adopters of digital services, but there is potential for digitization across all demographics and regions. Bengali translation services can play a vital role in reaching and engaging a wider audience.

Wrapping Up

Digital operators in Bangladesh are offering services that have a positive impact on people and society. Instead of copying strategies from other markets, it’s important to customize the services for the people of Bangladesh. Fortunately, with a growing customer base, you can gain valuable market insights and offer more personalized services to potential customers with the assistance of website translation services. This cycle of improvement indicates a promising digitalization future in Bangladesh.